USE OF INFORMATION

We use your personal information in a limited number of ways. We use the information to complete transactions, to respond to your requests, and to identify persons participating in interactive portions of our site if they are provided, such as chat rooms. We use information collected to send you e-mail updates and newsletters about our sites and to notify you if you've won a game or contest. We may share the information with our affiliates. We also may use the information you provide to send you e-mail promotions and special offers from reputable third parties in whose products and services we think you may have an interest. And we may share your information with reputable third-parties in whose products and services we think you may have an interest, who may contact you directly. We use click stream data and cookies in the aggregate to measure the use of our site and to administer and improve our site. When we collect personal information, we may extract some of the information and combine it with other information, such as click stream data. This combined information is used and analyzed only at an aggregate level to help us understand trends and patterns. None of this combined information is reviewed at an individual level. To the extent required or permitted by law, we may also collect, use and disclose personal information in connection with security-related or law enforcement investigations or in the course of cooperating with authorities or complying with legal requirements. We may also use your information as permitted by law to perform credit checks, report or collect debts owed, or protect our rights or property, our website, or its users.